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The Good and the Great in Online Business

    • 1 posts
    May 21, 2020 12:29 PM PDT

    What is it that makes online businesses stand out from their competitors? Why do some bloggers or personalities get all the attention? Why do some startups become the best option?

    Everything is based on the details. It is not a dramatic change, but that little extra effort determines the difference. Here are some habits that separate the great from the good.

    The Good: The design of your website is nice, clean, functional, and doesn't offend anyone.

    The Big One: The problem with the above is that all those types of websites look the same or similar. You cannot know what makes one better than another. But if your design is bold and simple, and it changes frequently. Regularly posting entertainment content promoting your brand rather than products on your blog will make for a BIG website.

    The Good: Twitter is used to link new content to your blog and inform your followers about updates to your products and services. You follow your customers and existing people in your industry. You tweet when you think of something to say or want to share.

    The Big One: You do Twitter search research for key phrases around your business, and engage in conversation. You know followers who really care about what you are doing. You start conversations with answers and answer all the answers you get.

    The good: You use your blog to talk about ideas and products that you think are interesting. It self-promotes.

    The Big One: We keep track of customer questions and answer them on blogs or videos. You have a clear idea of ​​who your reader is and offer content that they find interesting.

    The Good: Your website communicates the basics and engages with first-time visitors to your website. You include clear calls to action for those interested in your products or services.

    The Big One: You deliver what your business creates on your website. Your calls to action are not exclusively self-promoting, but lead to information that helps your customers.

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    • 6 posts
    May 30, 2020 9:43 PM PDT

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